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What Do You Expect To Happen?

What gets measured gets done

Isn’t that the saying? That quote has been attributed to a number of people, and really, does it matter who said it? What really matters is that it’s true. I’m a words person. I love the way sentences are blended together in the written word. I listen attentively to the spoken word in speeches, news… Read more…

Google Me!

By R. Pamela Alexander As business owners, we all know that every event we attend is an opportunity to network, to meet new contacts and to build business relationships. We also know that in order to turn contacts into clients and to cultivate relationships we must follow up. And to follow up we must have… Read more…

The Dreaded Question Every First-Time Author Fears

“So when is your next book coming out?” he asked me as I handed him the signed copy of my book he had just purchased. I had just finished speaking to a group of genealogy enthusiasts, and was happily signing books for those who were inspired to tell their own stories. In the three years… Read more…

Face Your Fears

There’s a certain kind of confidence you get when you stand up to someone (or something). You stick your chest out a bit further and your chin up a bit higher, and your stride is just a bit longer. But what it takes to get to that point might not be so pretty. You might… Read more…

7 Book Marketing Mistakes to Avoid

Effective book marketing seems to be an elusive activity for many self-published authors. Sometimes I think that’s true because authors often make marketing their book more difficult than it needs to be. Remember, marketing is everything you do to get the word out about your book. That could include any number of activities, strategies, and… Read more…

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